Iteration > Perfection:
The Faster You Start, The Faster You Win

By Tim Ikels

Last Updated: April 1, 2025

Tim Ikels - ProfileHey, it's Tim here...

The world loves a polished final product, but here’s the truth: the real magic happens in the mess.

It’s in the doing, re-doing, and refining.

It’s in the process of iteration.

It’s About Doing Something Now—Then Making It Better

Iteration isn’t some grand vision. It’s small, practical steps toward progress.

Here’s how it works:

The Resistance That Holds You Back

If iteration is so powerful, why do we resist it? Because we sabotage our own success.

Here’s how:

Fear of Rejection: The Entrepreneur’s Kryptonite

Rejection is not failure; it’s feedback. It means you’re trying.

Embrace “no” as a necessary step on the path to “yes.”

Every “no” gets you closer to a “yes.” Think of rejection as data, not a personal attack.

Perfectionism Paralysis: The Enemy of “Good Enough”

You don’t need a perfect website, flawlessly polished funnel, 800 days of pre-scheduled email automation, or award-winning logo to make a compelling offer.

Done is better than perfect.

Launch, iterate, improve. Don’t let perfectionism become procrastination in disguise.

Overcomplicating the Simple: Analysis Paralysis & Information Overload

Business growth at its core is remarkably simple: “Hey, I can help you solve this problem and get this result. Want to explore how?” Don’t drown in complexity.

Focus on clear, direct communication and genuine value.

Iteration Changes Everything

The pressure to be perfect? Gone.

Suddenly, the process becomes fun.

Little improvements add up to big wins. You get stronger, more resilient, and more capable of handling anything that comes your way.

And this approach isn’t just for work—it’s a way of life.

Iteration as a Life Strategy

How to Start Iterating Today

  1. Pick one focus. Choose one project or one skill. Start small.
  2. Do the smallest version. Forget about impressive—just get it done.
  3. Show it to someone. Get feedback. Be brave.
  4. Make it better. Use the feedback to improve.
  5. Repeat forever. Iteration is not a one-time fix—it’s a way of life.

Your first steps may be wobbly. That’s perfect.

Keep stepping. That’s where the magic is.

Ready for a Bigger Leap?

If you want to supercharge your business, a simple, short book is the most powerful tool you can create.

It’s more than a business card—it’s a lead-generating machine.

Ready to discover how?

Check out my book The Automatic Lead Machine: Generate Leads 24/7 With One Simple, Short Book and learn how you can use a single book to grow your business like never before.

Best,
Tim